Top local firm become Citys first ever third sponsor

Dedicated and Informed Jacksons Staff

The local firms logo will be featured on the back of the Imps shorts following a new ruling by the FA to allow sponsorship on both sides of the kit. The new kit can be viewed by visiting www.redimps.com.

Jacksons were a local family run business until two years ago when they were purchased by the large Irish company Grafton Group. They currently own 19 branches across the East Midlands from Nottingham to Skegness and Swinton near Rotherham to Corby. Most branches are small local builders merchants catering for a range of needs in one easy stop.

The main branch at Canwick Road in Lincoln is an altogether different prospect for the average tradesman. Covering a massive site it manages to encompass a comprehensive product range that varies from bricks and ballast to bathrooms and kitchens. On site at Canwick road they also have two timber mills that cater for the jobbing joiner as well as the industrial furniture makers.

The merchants association with the Imps has been a long one. Back in the dark days of summer 2002 Jacksons put up the money for Michael Courtney to release a CD in aid of the Imps plight. The familiar green and blue logo of Jacksons has adourned matchday programmes and advertising boards around the ground for many a season past. In addition to this Jacksons often have an executive box at the ground in which customers and employees mingle to enjoy a game of football.

The links between the club and the business go even further. Many Jacksons staff are devout City fans and a handful are employed at the club as stewards and matchday staff. Theres even a vicious rumour circulating that a certain Poacher The Imp does a spot of moonlighting in the Timber department and is as comfortable selling doors and windows as he is entertaining young and old on a Saturday afternoon.

Jacksons become the 11th company to have their name on the kit since J Arthur Bowers first appeared against Bristol Rovers in 1983. Subsequent shirts have seen Fossitt & Thorne, Wheel Horse, SCC Mowers, Stuart Pickfords, Flindalls, The Lincolnshire Echo, Alstom, Siemens and The Contracting Solutions Group. Recently Sports TV agreed to sponsor the Imps second kit.


The clubs commercial department has indicated this is the first step the two organisations have taken in what is hoped to be a long and succesful association.